Household Our Competitive Advantage Taxi cab and limousine services business is an easy to set up business especially if you have the finance to acquire comfortable cars and the ability to run and manage a business. It means that the possibility of taxi cab and limousine services business springing up in the location where our company is located is high. We are aware of this that is why we decided to come up with a business concept that will position us to become the leader in Miami — Florida.
This sample marketing plan was created with Marketing Plan Pro software. PATS fills an unmet need. For most of the market, people appreciate the limousine services but cannot afford the price point. The mission of Premier Airport Transportation is to provide the customer the finest airport transportation service available at a reasonable price.
We exist to attract and maintain customers. When we adhere to this maxim, everything else will fall into place. Our services will exceed the expectations of our customers.
Sam has a degree in business and mathematics from Case Western Reserve University. PATS will be focusing on families and business travelers. Both groups will likely demand PATS services. The families will utilize the service because it is convenient and less expensive than if they drove themselves and paid for long-term parking for their car.
Business travelers will use Premier because it offers a limousine-like service where the traveler has a ride waiting for them when their plane arrives.
Since the service level is fairly comparable to a limousine service, companies will encourage their workers to utilize PATS as a cost-saving measure. PATS will easily gain market share by utilizing their competitive advantages that are based on a sophisticated, yet purposeful, incentive system for the drivers.
The system incentivizes driver behavior to build new clients, turn one-time clients into long-term customers, receive positive feedback, and develop a team atmosphere among the employees in the company.Store photos and docs online. Access them from any PC, Mac or phone. Create and work together on Word, Excel or PowerPoint documents.
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